Market Volume Predictions Under Uncertainty

Oct 5 - 13:30 Berlin Time

13:30- 14:00

Ice-Breaker Session

Network with peers and like-minded professionals on how to forecast market volumes in your own industry.

14:00- 18:00

Analytical Case Challenge

Market Volume Predictions Under Uncertainty

“It's tough to make predictions, especially about the future.”

Yogi Berra

We’re living in uncertain times. Whether disruptions (such as the COVID pandemic) or volatile, uncertain, complex and ambiguous (VUCA) markets – the prediction of market volumes is a major challenge for any CI/MI professional!

Hence, ICI’s next analytical conference challenge is the prediction of the market volume for EU passenger flights until December 2022.

A case study will bring you up to speed with the background of EU passengers flights and prediction approaches.

During this challenge we’ll work in groups.

  • Each group will work on several competing prediction approaches
  • A group facilitator will supply know-how about prediction methodologies – however each group will select and apply approaches that it prefers.  
  • Groups will then present their predictions and a rational for their choices. The pros- and cons of the various approaches will then be discussed.
  • Finally a jury will announce the winning team.

Your Benefits

  • Learn how to select prediction approaches.
  • Apply some approaches to a real life challenge.
  • Exchange your ideas with peers. Put your preferred prediction approaches to the test.
  • Connect with your peers and experts, and make friends while working on a business case.


Rainer Michaeli
Rainer Michaeli, Director, Institute for Com­peti­tive Intel­li­gence
Rom Gayoso
Rom Gayoso, Editor In Chief at International Market & Competitive Intelligence Magazine